Released on: October 29, 2008, 1:36 pm

Press Release Author: Maria Simone

Industry: Financial

Press Release Summary:
Raising capital from investors is a right of the entrepreneur, and most people are
unaware that they are constantly surrounded by investors


Press Release Body: Here are a few ways to build value in a business and become more
attractive to the money. First, develop a healthy relationship with money in
general. Think of money as just energy, capital is just one of the many resources
necessary to grow your business. Becoming too attached to this process or developing
a sense that your self worth is tied into the money could actually repel investors.

Surround yourself with the right mentors and advisors to support you during this
process. They will to help you attract the resources you need.. Investors and
sponsors are more inclined to put their money into a project with a management and
advisory team that has a proven track record. If they've done it once, they are more
likely to re-create their success.

Do what you can to prove out your concept by developing your markets, monetizing
some aspect of your business, building a database of prospective customers, forming
strategic Alliances and Joint Ventures, and obtaining purchase orders and letters of
interest whenever possible. Investors and sponsors are more inclined to take notice
if you can show that there really is interest in your products and services.

Obtain as much protection as possible for your Intellectual Property (Copyrights,
Patents, Trademarks). Having a patent, or the opportunity to certify your IP, is
generally the most attractive opportunity to an investor. Any of the IP categories
is a plus, and if the opportunity is not here yet, make sure to create future IP as
it shows that your products and services will not become obsolete.

Finally, make sure you are passionate and invested in this process yourself and be
able to clearly articulate that to investors. Investors want to know how much time
and money and soul you invested, how passionate you are, how far you willing to go,
with it and how stable you are emotionally and financially. If investors think you
have staying power, be prepared for an offer.

About Maria Simone:
Application of these items will help you become super-attractive to money and other
resources! Maria Simone helps those who are in various stages of planning,
packaging, and launching their businesses acquire the financial resources they need
at http://www.passion2prosperity.com

Maria Simone
480-659-8406
simone@passion2prosperity.com
http://www.passion2prosperity.com





Web Site: http://www.passion2prosperity.com

Contact Details: Direct Horizon